Cookies Policy

Following the guidelines of the Spanish Data Protection Agency we proceed to detail the use of cookies that makes this website in order to inform you as accurately as possible.

The website of QU24 PUBLICITAT ESTRATÈGICA SL, uses cookies and/or other files of similar functionality (hereinafter, the “Cookies”) to improve your user experience. This policy may be updated, so we invite you to review it regularly.

What are cookies?

They are small data files that the Internet server sends to the device with which you connect to our websites and that it stores. They are associated only with your browser and do not themselves provide personal data. Cookies cannot harm your device and are also very useful, as they help us to identify and resolve errors.

When browsing this website, session cookies and persistent cookies are used, which, in turn, may be own and/or third party cookies.

Session cookies are cookies designed to collect and store data while the user accesses a web page. They are usually used to store information that is only of interest to keep for the provision of the service requested by the user on a single occasion. That is, they are temporary and disappear when the session ends.

Persistent cookies are a type of cookie in which the data remains stored in the terminal and can be accessed and processed for a period defined by the party responsible for the cookie, which can range from a few minutes to several years.

First-party cookies are those created or managed by the website manager (QU-24).

Third-party cookies are those managed by providers of technical services, analysis, social networks, personalization and advertising (including behavioral advertising) outside QU24 PUBLICITATÈGICA ESTRATÈGICA SL.

What types of cookies may we use?



Technical Purpose:

Last connection of the user to browse the webs of the site and use its different options or services. They will never be used to collect information in order to show personalized advertising.

A user identifier per session, the date and time of the user’s last connection and the parameters necessary to navigate between the corporate and private websites.

Purpose Analysis:

They serve to analyze the browsing habits of users, with the aim of optimizing the functionalities and the technical and operational maintenance of the site’s websites and to ensure the best possible service. They will never be used to display personalized ads, nor to remember user preferences beyond the session.

Technological profile of the device, origin of access to the site, browsing activity and search terms used.

To perform these analyses we use the Google Analitycs service: Google Analitycs stores cookies in order to compile statistics on the traffic and volume of visits to this website. By using this website you are consenting to the processing of information about you by Google. The conditions of these services can be consulted at the following address:

Behavioral advertising:

Are those that allow storing information on user behavior obtained through the continuous observation of their browsing habits, which allows the development of a specific user profile. In this way, they are used to customize advertising campaigns to suit user preferences.



Technical Purpose:

Are those that allow the user to navigate through the website and the use of the different options or services that exist in it as, for example, store content for broadcasting videos or sound or share content through social networks.

Analysis Purpose:

Are those that allow the monitoring and analysis of the behavior of users of the website, for the development of navigation profiles, in order to introduce improvements based on the analysis of usage data made on the web. Among other data, a user identifier per session and the date of first connection to the website and the previous occasion on which you accessed the website.

Purpose Personalization:

Among other data, the language in which the web was accessed and the application was loaded and, when playing a video, the volume option or the resolution selected by the user.

They allow specifying or customizing some features of the user’s general options on the Web page. Specifically the language preferred by the user, the type of browser through which it is accessed or the volume options in the videos preferred by the user.

Advertising purposes:

Are those that allow the management of advertising spaces included on the website, application or platform from which it provides the requested service based on criteria such as the edited content or the frequency at which the ads are displayed. In this way, they help to improve and manage the user’s exposure to advertisements, avoiding the appearance of ads that the user has already seen.

Purpose Behavioral Advertising:

They are those that allow storing information on user behavior obtained through the continuous observation of their browsing habits, allowing to develop a specific user profile. In this way, they are used to customize advertising campaigns that fit the user’s preferences.

Social networks:

Each social network uses its own cookies so that you can click on buttons such as Like or Share.

Authorization to use cookies

In accordance with the cookie notice that appears on the website, the user or visitor of the website accepts that, by browsing the website, he/she expressly consents to the use of cookies as described below, except to the extent that he/she has modified the configuration of his/her browser to reject the use of cookies.

Cookie Settings

The most popular browsers have configuration options and security features that allow you to prevent the installation of cookies and/or other systems for collecting browsing data on your device. You can set your browser to reject cookies, but this (depending on the purpose of the cookies) may prevent you, in whole or in part, the normal operation of the website or prevent access to some services of the same. For example, it may prevent you from carrying out certain transactions, using certain functionalities or accessing certain content on our websites.

For the configuration of Cookies depending on the browser in which you are you can access:

  • Internet Explorer: Delete and manage cookies
  • Mozilla Firefox: Delete Cookies; Prevent websites from saving your preferences or session states in Firefox
  • Google Chrome: How to Manage Cookies and Site Data

Similarly, if you do not want Google Analytics JavaScript code to collect your visit data, you can install the Google Analytics Opt-out Browser Add-on:

The add-on does not prevent information from being sent to the website or, in other ways, to other web analytics services.

If you use any other browser, or the links provided do not contain the information you want, you can find out how to manage the cookies that are installed on your computer by accessing the “Options” or “Settings” menu -or equivalent- of the browser, or by consulting the “Help” or “Support” section of the browser itself.

There are browsers that allow you to configure specific rules -exceptions- to manage cookies by website, so that you can disable cookies from all sites except those you trust.

In case of blocking or disabling the use of ‘cookies’ in your browser it is possible that some services or functionalities of the website may not be available.

Remember to set your preferences on all devices you use to browse the internet.

You can revoke the use of cookies in your browser through the above indications or by installing a rejection system in your web browser.

Updates and changes to the Cookie Policy

QU24 PUBLICITAT ESTRATÈGICA SL, may modify this Cookies Policy according to new legislative or regulatory requirements, or in order to adapt this policy to the instructions issued by the Spanish Data Protection Agency.

When significant changes are made to this Cookies Policy, you will be informed by means of an informative notice on the website.

If you would like more information about our use of Cookies, you can contact us at the following address:



In QU24 PUBLICITAT ESTRATÈGICA SL, we never store the personal data of our users, except for the IP address as described above, unless you want to register voluntarily in order to hire the services we make available or to receive information about content of interest.

By browsing and continuing on our website you are indicating that you are consenting to the use of the aforementioned cookies, and under the conditions contained in this Cookies Policy.

If you wish to revoke your consent, you must delete the cookies installed. To prevent them from being installed in the future, you should activate the Private Browsing or “Do-Not-Track” options provided in your browser, that is, block or disable the installation of cookies.

Additional notes

Neither this website nor its legal representatives are responsible for the content or the veracity of the privacy policies that third parties mentioned in this cookie policy may have.

Web browsers are the tools responsible for storing cookies and from this place you must carry out your right to delete or disable them. Neither this website nor its legal representatives can guarantee the correct or incorrect handling of cookies by the aforementioned browsers.

In some cases it is necessary to install cookies so that the browser does not forget your decision not to accept them.

In the case of Google Analytics cookies, this company stores cookies on servers located in the United States and undertakes not to share it with third parties, except in cases where it is necessary for the operation of the system or when the law requires to that effect. According to Google does not store your IP address. Google Inc. is a company adhered to the Safe Harbor Agreement which guarantees that all data transferred will be treated with a level of protection in accordance with European regulations.

If you have any doubts or queries about this cookie policy, please do not hesitate to contact us at the following address:


Policy updated May 2018